Showing posts with label facebook. Show all posts
Showing posts with label facebook. Show all posts

Saturday, March 5, 2011

Facebook Advertising Made Easy With SocialBoost

Facebook Advertising Made Easy With SocialBoost
Powerful and Effective Advertising on Facebook
SocialBoost Is As Easy As 1-2-3

1. You choose your target audience based on age, gender, location,
  hobbies, education and interests.
2. Customized advertisements are created from scratch to deliver the
  perfect message to your target audience.
3. Your advertisements are live on Facebook within 24 hours, and
  SocialBoost provides updated reporting that monitors how many
  users are reached each and everyday.
What is SocialBoost?
SocialBoost is the fastest, easiest and most cost-effective way to
market your company or brand through social media. It is a
one-of-a-kind service that carries no risk or long-term commitment.

With packages starting at only $149 per month, SocialBoost offers an
expertly designed and fully managed Facebook advertising campaign that
allows you to target your client base more effectively and increase
your sales substantially.
We will provide you with:
* Customized Facebook Ad(s)
* Demographic Targeting
* Impression & Visibility Reporting
* No Per-Click Charges
* Easy Online Account Management
* Dedicated Customer Support
* Ongoing Ad Optimization
* Enhanced Visibility
* Custom User Interest Targeting
READ MORE - Facebook Advertising Made Easy With SocialBoost

How Social Media has Changed SEO

 How Social Media has Changed SEO
Social media websites have spread like wildfire over the past couple of years. Today, so many people spend more time on Facebook, Twitter or some other social network than any other website.

Aside from connecting people, social networks also provide advertising opportunities. Take Facebook, for example. What do you do when you come across a website with half a billion active users? Develop Facebook Web promotion strategies and use the website as a marketing tool, of course.

It's not surprising to find so many businesses utilizing Facebook Web promotion these days.

In fact, lots of businesses have an FB page as their second homepage. So, the challenge here is how to use social media SEO to your business' advantage.
Social Media SEO

It's not so hard to advertise via Facebook Web promotion. FB and other social networks allow you to post ads, updates, pictures and videos in a snap. When it comes to search engine optimization (SEO), on the other hand, there is some doubt whether Facebook SEO is really effective. For one, this particular social media site uses the “nofollow” tag. This means that your backlinks from Facebook aren't given any value by search engine crawlers. Thus, those links aren't affecting your search engine rankings at all (but they will still give you traffic).

Facebook links may be nofollow, but this doesn't mean that the website completely doesn't have social media SEO opportunities. Here are a Facebook SEO tactics:

    * Post links to your website in less obtrusive areas. A good thing about Facebook Web promotion is that it presents ads and links in a rather subtle way. If you can notice, most of the ads on FB are at the right side. Although links can be found everywhere, they aren't slammed right in your face. By posting links only in your bio box, info tab, right side panel etc., you won't be turning off users by spammy messages. Thus, there are more chances of people checking out content in your site and linking to it.

    * Don't stop the posting. Many a time have companies felt excited about reaching fans via Facebook Web promotion, but find that the excitement dwindles after a month or two. Keep on posting --- send out daily posts, and write about interesting things regarding your business, services, and products. These posts can encourage conversation, likes, and comments. Besides, if all your status messages are all about your products and services, your page will lean more on spammy.

    * Give away free stuff. Almost everyone loves free stuff. Start a contest or coupon codes with enticing value to encourage fans to participate in your social media SEO campaign. If you get fans excited, they just might tell their family or friends and blog about it. This Facebook Web promotion tactic can result to more links pointing to your main site.

    * Don't hesitate to ask for a link. It never hurts to request, or even beg, for a link. Once you have a minimum of 25 fans, post an update and ask your fans to post a link pointing to your site on their blog. If they're truly your fans, chances are they'll help you out with this Facebook SEO strategy. To increase the chances of getting that link, give out coupon codes or other free items.
READ MORE - How Social Media has Changed SEO

Facebook SEO vs Regular SEO

Facebook SEO vs Regular SEO

Using Facebook SEO can get a bit tricky since the social media SEO benefits are indirect. On the one hand, Facebook also has lots of search potential. In fact, many Facebook users today are blurring the lines between social and search. External websites are being tied up to FB's internal systems, allowing the social media site to hop on the search market bandwagon.

With that said, seriously consider integrating Facebook Web promotion in your online marketing efforts now before you miss out on great online marketing opportunities.

Moreover, FB isn't exactly a search engine; or at least it's not an Internet search tool we're used to. Nonetheless, one other nagging issue is hitting the heads of SEO experts: Should Google worry about Facebook Web promotion's SEO potential?

Ever since the social network's search engine enhancements and open graph were announced, the SEO world increasingly heard about Facebook SEO. What's more is that Facebook and Microsoft has partnered, and that Bing will start integrating FB features in searches.

It may be too early to say that Facebook SEO has Google shaking at the knees. What this tells us is that social media has made a great impact on search engine optimization. While Facebook remains the most popular social network today, there are other social media sites can provide direct link building benefits. LinkedIn, for instance, allows you freely to embed valuable inbound links. There's also Digg, which has become a destination for social media SEO and even link spamming.

Social Media SEO has immensely evolved over the last ten years or so. It may take a while for you to build an account in each of the major social media sites, but it's definitely worth it. Moreover, Facebook web promotion and marketing via social media is a fun online marketing strategy. Make the most of this lucrative social media SEO to reap the rewards.
READ MORE - Facebook SEO vs Regular SEO

Tuesday, January 11, 2011

6 Tips to Improved Facebook Marketing

When it comes to social networking there's little doubt that Facebook is the largest and most influential of the social networks online. It has more than 500 million registered user and, at the time of writing this, the average user is connected to 80 community pages, groups and events. For businesses this means that a Facebook page or other piece of Facebook real estate is a serious way to generate social and viral traffic, but only if it is done well.

There are 900 million objects that people interact with which means, first and foremost, yours needs to stand out. It either needs to provide something that others don't (unlikely given the amount of competition) or it needs to do what it does better than the competition. One of the most common mistakes by small businesses is believing that Facebook traffic is a quick hit; it can take months to build up a decent sized list of fans that avidly read your content, but there are some steps you can take to help attract greater numbers.

The Facebook Platform

Fortunately, there is an extensive platform on which you can build unique Facebook pages and interact with existing and potential readers and your business needs to make the most of these in order to generate the best possible results.

1. Be Unique Not Generic - There is a lot of competition on Facebook, regardless of the type and topic of content that you're providing. Ensure your Facebook page really stands out by creating a unique design. You don't have to have the standard Facebook page design and you can implement all sorts of features that help your visitors recognize you as a leader in your field.

You can also serve different landing pages to different visitors. For example, fans and first time visitors to your page do not need to see the same thing and Facebook offers the functionality to change these settings. Show a page that encourages non-followers to fan your page, and show the main content to those that have already done so. Provide incentives such as coupons for your products or services, or free resources like Ebooks and other giveaways, to members that have not yet clicked to follow your page. 2 . Use Giveaways - Giveaways have long been and continue to be one of the most effective branding and promotional techniques there is. Ebooks, gift items, and coupons are just some of the Facebook-specific items you can provide to those that are willing to sign up for your Facebook fan page. You can provide regular giveaways to members to ensure that people follow you over time and as an extra incentive for becoming what is essentially a subscribed member of your fan page.

3. Use Competitions - Competitions can generate even more buzz than a giveaway. If you place a financial value on each of your fans, then you can calculate a decent prize to give away. It could be one of your products or services or something relating to one of your partners. Make sure that it is related to the content you provide as well as the products or services that you promote. Competitions can go viral too, so encourage your readers to spread the word with their friends - you can even build this into the competition by offering extra prize draw entries for each friend referred to your page.

4. Get Personal - Facebook is first and foremost a social network. The fact that it can also be used to help promote your business is an added benefit, but users are predominantly on the site because it allows them to connect with others and hunt down content that they are interested in. It is, therefore, a personal experience and your readers will for the most part want to believe that they are dealing with real people. Add a large photo to your Facebook page.
If you organize events or can take photos of your visitors some other way then do so, and tag the people in those photos. It is possible to let readers upload their own photos and tag themselves (I would of course watch this carefully, but it can be a great way to get people involved).

5. Say Thanks - A little "thank you" can go a LONG way. As soon as somebody becomes a fan send them an unobtrusive message thanking them for becoming a fan and welcoming them to the fold. The message doesn't need to be long and it can be automated, but remember, people buy people, so a little personal touch will go a long way!

6. Don't Give Up - Don't be surprised if your Mom and your Sister are your only fans after a few days of adding content and personalizing your page. It does take effort to develop a high quality Facebook fan page. Keep posting, keep updating, keep testing, keep evolving, and keep trying - don't' give up!

Facebook Marketing

Facebook is the largest social network online having surpassed half a billion users. While competition is fierce, if you can master the art of creating a popular and beneficial Facebook page then you can also master the art of generating social traffic and your marketing message can go viral producing massive returns in the long run.
READ MORE - 6 Tips to Improved Facebook Marketing